The blue jeans fabric conquered pop culture and fortified the civil rights movement.
In the spring of 1965, demonstrators in Camden, Alabama, took to the streets in a series of marches to demand voting rights. Among the demonstrators were “seven or eight out-of-state ministers,” United Press International reported, adding that they wore the “blue denim ‘uniform’ of the civil rights movement over their clerical collars.”
Though most people today don’t associate blue denim with the struggle for black freedom, it played a significant role in the movement. For one thing, the historian Tanisha C. Ford has observed, “The realities of activism,” which could include hours of canvassing in rural areas, made it impractical to organize in one’s “Sunday best.” But denim was also symbolic. Whether in trouser form, overalls or skirts, it not only recalled the work clothes worn by African Americans during slavery and as sharecroppers, but also suggested solidarity with contemporary blue-collar workers and even equality between the sexes, since men and women alike could wear it.
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